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Blood Bank
28 years of excellence in Telugu cinema has fetched Chiranjeevi a huge fan following and transformed him into one of the strongest opinion leaders in Andhra Pradesh. Chiranjeevi chose to streamline this fanaticism as a force for the social good.
Chiranjeevi incorporated Chiranjeevi Charitable Trust on October 2nd, 1998. The Trust was set up with Blood and Eye Donation wings. Chiranjeevi's devoted fans took this movement to great heights and are still working towards spreading awareness in the fields of Blood and Eye Donation.
The state requires 5,00,000 units of blood per year, the awareness created by Chiranjeevi Blood Bank, pushed the availability to around 3,50,000 units which is a rare feat in itself. Today Chiranjeevi takes more pride in the knowledge that his Blood Bank saved someone's life than the fact that his film has gone for a Silver Jubilee.
